NESCAFÉ is the official cuppa partner of R U OK?
Share a cuppa and start a meaningful conversation
NESCAFÉ is proud to be the official cuppa partner of R U OK?, a national suicide prevention charity.
Together, we’re encouraging Aussies to connect with their family, friends and colleagues over a cup of NESCAFÉ coffee.
A simple conversation can save a life. Check in with a loved one today and ask, ‘are you OK?’.
NESCAFÉ x R U OK?
Who is R U OK?
R U OK? is a public health promotion charity that encourages people to stay connected and have conversations that can help others through difficult times in their lives. It focuses on building the motivation, confidence and skills of the help-giver – the person who can have a meaningful conversation with someone who may be struggling.
The message for R U OK? Day on September 11th 2025 is 'Ask R U OK? any day' because life happens every day.
Visit www.ruok.org.au for more info and resources.
Why has NESCAFÉ partnered with R U OK?
A key barrier to initiating a mental health conversation with a friend, family, or colleague is being uncertain of the right time and the right way to ask.
Millions of cups of NESCAFÉ are shared at home and at work every day, making it the perfect time to really check in with someone we care about. Through our partnership with R U OK? we want to inspire people to use these moments of connection to start a conversation that could make a difference.
In the time it takes to share a coffee, you can start a meaningful conversation, genuinely listen with an open mind, and show someone that you care.
Proudly brewing workplace vibes
NESCAFÉ Blend 43 is made with Aussie community spirit, proudly roasted and blended by the Gympie factory in regional Queensland.
We know coffee sits at the heart of a strong workplace culture, which is why we’ve been proudly brewing positive connections in Aussie workplaces since 1997.
Limited-edition R U OK? x NESCAFÉ tin
According to R U OK? research, one in four workers who opened up about something troubling them in the past month did so with a colleague.
Whether it’s in the office kitchen, break room or on site, a simple chat can make a big difference.
At Nestlé Professional, we’ve long believed in the power of connection over a cup of coffee. That’s why we’ve created a limited-edition 1kg tin of NESCAFÉ Blend 43 designed to spark meaningful conversations in the workplace.
The limited-edition tins are available to purchase from wholesale office and foodservice distributors.
Share a cup of NESCAFÉ Blend 43 with a colleague today and ask, ‘are you OK?’.