Celebrate Australia FAQs

Wednesday, 27 October, 2021

Want to learn more? Find more details about our ‘Celebrating Community Spirit’ Collection through our FAQ

Q. Where can I buy the product?

A mixed variety of the 1kg tins of NESCAFÉ BLEND 43 featuring the six much loved towns are available from wholesale office and foodservice distributors including Bidfood, NAFDA, Countrywide, PFD, Campbells, Winc and Blackwoods.

NESCAFÉ BLEND 43 has also gifted the selected Rotary Clubs with associated town name tins to be use for the Club to on-sell or donate to the local community, with any profits retained by each Club.

Q. Why can’t I buy the product at my local supermarket?

The unique 1kg tins of NESCAFÉ BLEND 43 will not be available in supermarkets and are available at wholesale office and foodservice distributors. This is due to the fact that the 1kg tins are designed to be shared at workplaces, aged care residencies, hospitals, cafes, hotels and pubs and clubs for the Aussie workers that drink approximately 360 million cups of NESCAFÉ BLEND 43 annually.

Local residents of the six selected towns can purchase their town name tin from the local Rotary Club, with all profits retained by the Club.

Q. Where can I find my town name tin?

Mixed cases of the 1kg tins of NESCAFÉ BLEND 43 are supplied to wholesale office and foodservice distributors including Bidfood, NAFDA, Countrywide, PFD, Campbells, Winc and Blackwoods. If you can’t get your hands on the tin that you are after, try asking your local supplier to see if they have any more coming in.

If you are in one of the six selected towns, reach out to your local Rotary Club to purchase your town name tin.

Q. Why were these tins created?

From Mallacoota in Victoria to Busselton in Western Australia, and Strahan in Tasmania, community spirit fuels, feeds and supports Aussies through the good, bad and uncertain times.

Enjoyed by Australian communities for over 80 years, NESCAFÉ BLEND 43 is proud to partner with Rotary Australia to support the people and community spirit of six much loved Aussie towns: Mallacoota, Broken Hill, Toowoomba, Busselton, Willunga and Strahan.

From November 2021, each 1kg tin of NESCAFÉ BLEND 43 will feature an illustration that highlights the community spirit in each of these six Aussie towns. The designs range from a community rallying together in the event of a natural disaster, local sporting events that have led to international recognition, and the celebration of local food, wine and art.

Local Rotary Clubs in the six towns have been given grants from NESCAFÉ BLEND 43 to invest in a community initiative important to each town. Each town has received $5,000.

Q. How were the local towns chosen?

Each town was chosen because they each demonstrate individual examples of community spirit and solidify unity and togetherness, and what it means to be Australian.

Q. Why is NESCAFÉ BLEND 43 so invested in Australian community spirit?

NESCAFÉ BLEND 43 is a unique brand to Australia. It’s made locally in Gympie, Queensland, and designed specifically for Aussie tastes. After a tough couple of years NESCAFÉ BLEND 43 would like to give back to support local communities around the country.

Q. Where is NESCAFÉ BLEND 43 made?

NESCAFÉ BLEND 43 is made with Aussie community spirit, crafted by the Gympie factory in Queensland, made for Australians to enjoy.

In the past 12 months, the Gympie factory has produced almost 2 billion cups of NESCAFÉ BLEND 43 and more than 360 million cups have been enjoyed by Aussie workers (in workplaces) across Australia. 

Q. How is NESCAFÉ BLEND 43 supporting Rotary?

NESCAFÉ BLEND 43 is proud to partner with Rotary to support the people and community spirit of six much loved Aussie towns: Mallacoota, Broken Hill, Toowoomba, Busselton, Willunga and Strahan.

NESCAFÉ BLEND 43 has provided $5,000 grants to local Rotary Clubs in each of these towns to invest in a community initiative important to the town. These initiatives include fundraising for a local mental health facility in Broken Hill, a Koala Rescue program in Willunga, and a Toowoomba Christmas Drive for underprivileged and homeless youth.

These grants are the first in a longer-term partnership between NESCAFÉ BLEND 43 and Rotary Australia.

Q. How much coffee do Australian’s drink?

The short answer is – a lot.

In the past 12 months alone, the Gympie factory has produced almost 2 billion cups of NESCAFÉ BLEND 43 for Australians to enjoy. Over this same period, more than 360 million cups of NESCAFÉ BLEND 43 have been drunk by Aussie workers (in workplaces) across Australia. 

In 2020, across Australia and New Zealand, 9.4 billion cups of coffee were consumed at home and a total of 5.1 billion cups were purchased out at cafes and retailers[1]. This equates to a whopping 459 cups of coffee consumed by Australians and New Zealanders every second!

 

[1] Source: Nielsen Aldi Database Scan MAT to 5/04/2020 , Euromonitor Foodservice Cups Volume = 3.5b, Retail Cups = 6.9b